Case Studies

Four engagements, four measurable turnarounds

Each study follows the same structure: the constraint we found, the system we built, and the result it produced.

Hospitality

M&D Suites

+347% Traffic

  • SEO & Search Marketing
  • Web Development
  • Google & Meta Ads

The challenge

M&D Suites depended almost entirely on third-party listing platforms, paying commission on rooms they were already capable of selling directly.

Our approach

FDMA rebuilt the site around direct booking intent, executed a full technical and local SEO programme, and layered branded search campaigns over the recovered demand.

The outcome

Organic traffic grew 347%, direct bookings overtook platform bookings, and commission leakage dropped sharply.

Automotive & Manufacturing

Engine House Nigeria

+430% Qualified Leads

  • AI & Automation
  • Google & Meta Ads
  • Web Development

The challenge

Enquiries arrived across phone, WhatsApp and social with no routing, no qualification and response times measured in days.

Our approach

We deployed a unified lead capture and routing layer, CRM pipeline automation, AI-assisted first response, and paid search aimed at high-intent OEM buyers.

The outcome

Qualified leads rose 430% and the team recovered more than 40 hours a week previously lost to manual follow-up.

Retail & E-commerce

KZED Home Solutions

Full E-Commerce Build

  • Web Development
  • Brand Strategy
  • AI & Automation

The challenge

A strong retail catalogue with no online storefront, no payment path and no digital demand.

Our approach

FDMA designed and built the complete e-commerce platform, then engineered the acquisition and retention engine around it — search, paid social and automated reactivation.

The outcome

KZED moved from zero online revenue to category leadership, with repeat purchase driven by automated lifecycle campaigns.

Logistics & Supply Chain

Super Moonlight Logistics

Bilingual Freight Platform

  • Web Development
  • SEO & Search Marketing
  • AI & Automation

The challenge

Cross-border freight enquiries in two languages funnelled through a brochure site that could not quote or qualify.

Our approach

We delivered a bilingual freight platform with structured quote capture, automated routing to the right desk, and B2B search campaigns in both markets.

The outcome

B2B lead volume climbed 175% with a measurably faster quote turnaround across both language markets.

Client Proof Wall

Brands that trust FDMA

  • OEM Toyota Engine House

  • Sinai Home Solutions

  • Anids Benflow

  • M&D Suites

  • Super Moonlight Logistics

  • Alli Wears

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